Genesis Physicians Group Expands Value-Based Care with Population Health Partnership

Genesis Physicians Group has partnered with Innovista Health Solutions, a population health management organization owned by Health Care Services Corporation, Blue Cross Blue Shield of Texas’ parent company. The move will expand Genesis’ independent physicians ability to participate in better coordinated value-based care.

The partnership is meant to reduce avoidable health care cost increases by combining Genesis’ experience as an independent physician association and Innovista’s industry expertise and population health technology. It will facilitate Genesis physicians transition to value-based care from the fee-for-service model. It will also improve coordination between primary care and specialist physicians.

“Genesis and Innovista have come together because of the common belief that the consolidation of the North Texas health care market has placed unprecedented upward pressure on health care prices. These price increases create enormous barriers for vulnerable populations in all payer classes. We believe in a new approach to controlling spiraling health care costs and improving quality of care, which is enhanced when independent physicians assume financial risk for patient care costs while addressing health care needs of all populations.” said Jim Walton, President and CEO of Genesis Physicians Group via release.

Rich Steinle, President and CEO of Innovista Health Solutions, continued via release, “We value Genesis’ diverse network of primary and specialty care physicians, and their leadership and vision to serve patients across all populations…Their commitment to North Texas communities, particularly the most vulnerable, is inspiring, timely and of great value, as the country and the healthcare industry strive to deliver care that is both effective and affordable.”